Free Online Business Development Courses and Certifications 2024

Business Development is the process of creating long-term value for an organization from customers, markets, and relationships. It involves activities such as market research, product development, sales and marketing, and customer service. Business development activities can be used to create new products, services, and markets, as well as to expand existing ones.

Business Development Courses

What Are the Best Business Development Certifications?

Business development is a broad term that encompasses various activities and skills related to creating and growing value for an organization. It involves identifying and pursuing new opportunities, building and maintaining relationships, developing and implementing strategies, and solving problems. Business development professionals need to have a combination of analytical, creative, interpersonal, and leadership skills to succeed in this field. There are many online courses and certifications that can help you learn and demonstrate your competence in business development. Some of the best ones are:



Certified Business Development Professional (CBD): This is a professional certification program offered by the American Academy of Project Management (AAPM) that covers topics such as business development fundamentals, market research, strategic planning, sales management, negotiation skills, proposal writing, contract management, and project management. It is designed for professionals who want to enhance their knowledge and skills in business development and advance their careers in this field.


Business Development for Startups and Tech Companies: This is a best-selling course taught by Scott Britton on Udemy that teaches you how to generate leads, build relationships, close deals, and grow your business. The course covers topics such as business development frameworks, prospecting strategies, outreach techniques, email writing, cold calling, meeting preparation, negotiation tactics, deal closing, account management, and more. The course includes 9 hours of on-demand video, 13 articles, 28 downloadable resources, and a certificate of completion.


Mastering Sales: A Toolkit for Success: This is a comprehensive course offered by the Kellogg School of Management on Coursera that teaches you how to master the art and science of sales. The course covers topics such as sales psychology, sales strategy, sales process, sales communication, sales presentation, sales negotiation, sales ethics, sales leadership, and sales analytics. The course includes 5 modules with video lectures, readings, quizzes, assignments, peer feedback, and a certificate of completion.



These are just some examples of online courses and certifications that can help you learn and master business development. You can also check out other options such as:



Business Strategy: This is a specialization offered by the University of Virginia on Coursera that teaches you how to formulate and implement effective business strategies. The specialization consists of 5 courses that cover topics such as competitive strategy, growth strategy, innovation strategy, business model design, game theory, mergers and acquisitions, strategic alliances, corporate strategy, and more. The specialization includes video lectures, readings, quizzes, assignments, peer feedback, a capstone project, and a certificate of completion.


Digital Marketing: Generate Leads & Convert Them to Sales: This is a course taught by Mark Timberlake on Udemy that teaches you how to use digital marketing tools and techniques to generate leads and convert them to sales. The course covers topics such as lead generation strategies, lead capture methods, lead nurturing tactics, email marketing campaigns, landing page optimization, conversion rate optimization, sales funnel creation, remarketing strategies, and more. The course includes 6 hours of on-demand video, 8 articles, 12 downloadable resources, and a certificate of completion.

Frequently Asked Questions and Answers

Q1: What does a business development manager do?

The role of a business development manager or partner development manager holds significant importance in certain companies, especially those operating in the business-to-business (B2B) sector. These companies rely on these professionals to identify and establish lucrative partnerships with potential corporate clients.

Q2: What Business Development courses can I find on AZ Class?

On this page, we have collected free or certified 382 Business Development online courses from various platforms. The list currently only displays up to 50 items. If you have other needs, please contact us.

Q3: Can I learn Business Development for free?

Yes, If you don’t know Business Development, we recommend that you try free online courses, some of which offer certification (please refer to the latest list on the webpage as the standard). Wish you a good online learning experience!

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