Facebook Marketing: Organic Reach and Paid Advertising
Learn how to create effective free and paid Facebook marketing that engages your audience. Master the Facebook algorithm and create tailored content to help customers reach the purchasing stage. Sign up now and become a pro at advertising on Facebook. ▼
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Course Feature
Cost:
Free
Provider:
Futurelearn
Certificate:
Paid Certification
Language:
English
Start Date:
Self paced
Course Overview
❗The content presented here is sourced directly from Futurelearn platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [June 30th, 2023]
This course, Facebook Marketing: Organic Reach and Paid Advertising, will provide you with the strategies and tools to create effective free and paid Facebook marketing that engages your audience. The course will explore the features of Facebook, how to crack the Facebook algorithm, and how to become a pro at advertising on Facebook. By the end of the course, you’ll have a comprehensive understanding of the Facebook ads network and be able to create a paid strategy template based on easy-to-follow steps.
[Applications]
Upon completion of this course, participants can apply the knowledge gained to create effective organic and paid Facebook marketing strategies. They will be able to use the features of Facebook to their advantage, understand the algorithm, and create tailored content to reach their target audience. Participants will also be able to use the paid strategy template to create effective Facebook ads.
[Career Paths]
The job position path recommended to learners is Facebook Marketing Manager. This role involves creating and managing effective organic and paid marketing campaigns on Facebook to engage audiences and generate sales. The development trend for this role is to stay up-to-date with the latest features and algorithms of the platform, as well as the changing needs of customers. Additionally, the role requires a deep understanding of the customer journey and how to tailor content to meet their needs.
[Education Paths]
The recommended educational path for learners of this course is to pursue a degree in Digital Marketing. This degree will provide learners with a comprehensive understanding of the principles and practices of digital marketing, including the use of social media platforms such as Facebook. Learners will gain an understanding of the different types of digital marketing, including organic and paid advertising, and how to use them to reach their target audience. They will also learn how to create effective campaigns and measure their success. Additionally, learners will gain an understanding of the latest trends in digital marketing and how to use them to their advantage. This degree will provide learners with the skills and knowledge they need to become successful digital marketers.
Course Provider
Provider Futurelearn's Stats at AZClass
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