Google My Business: Complete Listing Optimisation Training
Grow your business with Google My Business listing optimisation training. Learn how to set up and optimise your GMB listing to improve local SEO, generate interest, and drive sales. Get the skills and confidence to succeed with expert guidance from Joshua George. ▼
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Course Feature
Cost:
Paid
Provider:
Futurelearn
Certificate:
Paid Certification
Language:
English
Start Date:
Self paced
Course Overview
❗The content presented here is sourced directly from Futurelearn platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [July 04th, 2023]
This three-week introductory course will provide participants with the knowledge, skills, and confidence to set up and optimise a Google My Business listing. Participants will learn how to build high-quality local citations, explore the biggest GMB SEO ranking factors, and discover how to generate reviews and set up local ads that get results. By the end of the course, participants will have the skills to effectively optimise a Google My Business listing that generates more local enquiries, phone calls, and clicks to their business. This course is designed for anyone interested in learning about Google My Business listings and how to optimise them, and will be particularly useful for those starting up a local business, as well as anyone who currently has a local business and is interested in generating more leads and enquiries.
[Application]
Upon completion of this course, participants are encouraged to apply their newfound knowledge to optimise their own Google My Business listing. This includes creating high-quality local citations, understanding the biggest GMB SEO ranking factors, and boosting the visibility of their listing through reviews and local ads.
[Career Path]
Job Position Path: Google My Business Listing Optimisation Specialist
A Google My Business Listing Optimisation Specialist is responsible for optimising a company's Google My Business listing to improve its local SEO ranking and generate more interest, inquiries, and sales. This role requires a deep understanding of SEO principles, local citation building, and the ability to create and manage local ads. The specialist must also be able to monitor and analyse the performance of the listing and make adjustments as needed. As the use of Google My Business listings continues to grow, the demand for specialists in this field is expected to increase. Companies are increasingly looking for professionals who can help them optimise their listings and ensure that their businesses are visible to local customers.
[Education Path]
For learners interested in pursuing a degree in Google My Business, we recommend a Bachelor's degree in Digital Marketing. This degree will provide learners with a comprehensive understanding of digital marketing strategies, including SEO, content marketing, social media marketing, and more. Additionally, learners will gain an understanding of the fundamentals of Google My Business and how to optimize it for maximum visibility and success. As digital marketing continues to evolve, this degree will provide learners with the skills and knowledge to stay ahead of the curve and remain competitive in the industry.
Course Provider
Provider Futurelearn's Stats at AZClass
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