Stanford Webinar - Creating Demand with Content Marketing
This webinar from Stanford provides an overview of content marketing and how it can be used to create demand. Attendees will learn how to use content to engage customers throughout their lifecycle and drive business growth. They will also gain insight into how to make their content stand out in a crowded marketplace. ▼
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Course Feature
Cost:
Free
Provider:
Youtube
Certificate:
No Information
Language:
English
Start Date:
On-Demand
Course Overview
❗The content presented here is sourced directly from Youtube platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [February 21st, 2023]
Content Marketing is an essential part of any digital marketing strategy. It is the process of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and ultimately drive profitable customer action. In this Stanford Webinar, you will learn how to create demand with content marketing and leverage all communication channels to enrich your customer lifecycle and drive business results. You will learn how to create content that resonates with your target audience, optimize it for SEO, and use it to generate leads and increase conversions. Additionally, you will learn how to measure the success of your content marketing efforts and use the data to inform future strategies. This webinar is ideal for digital marketers, entrepreneurs, and business owners who want to learn how to create demand with content marketing.
Course Provider
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