What is New Product Development (NPD)? And How to Do it

Course Overview

Skills and Knowledge:
During this course, participants will acquire knowledge and skills related to the New Product Development (NPD) process. This includes understanding the connection between NPD and Project Management, the key features of the NPD process, the Fuzzy Front End and Fuzzy Back End, and the materials needed to do the job of a Project Manager. Additionally, participants will learn about Design Thinking, the Minimum Viable Product (MVP), and the Kano Model for Project Product or Feature Prioritisation.
Professional Growth:
This course provides an overview of the New Product Development (NPD) process, which is essential for professional growth in the field of product management. It covers the key features of the NPD process, such as concept creation, design, business analysis, development, marketing strategy, and commercialization. It also provides an understanding of the Fuzzy Front End and Fuzzy Back End of the process, as well as the necessary tools and resources needed to successfully manage a NPD project. By understanding the NPD process, professionals can gain the knowledge and skills needed to effectively manage new product development projects, which can lead to increased success in their professional growth.
Further Education:
New Product Development (NPD) is a process that takes a new product or service from conception to the marketplace. It is usually highly structured and well-documented to ensure efficiency, speed to market, investment cost, and risk management. The process includes concept creation, design, business analysis, development, marketing strategy, and commercialization. This course provides an outline understanding of New Product Development and how it relates to Project Management, which may be useful for those preparing for further education.