Berklee Online Course Overview International Music Marketing: Developing Your Music Career Abroad
Berklee Online's International Music Marketing course equips students with essential knowledge and skills to build a successful music career abroad. Participants will learn how to create a comprehensive internationalization checklist, identify the right time for artists to export their music, collaborate with music export offices, use analytics to optimize export efforts, handle international recording releases and licensing, geo-target marketing campaigns and music tours, understand visa and withholding tax regulations, conduct independent international PR campaigns, and maximize revenue from merchandise, sync, and ringback tones. Additionally, students will receive a free Music Business Handbook and have the opportunity to pursue an online Music Business degree from Berklee. ▼
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Course Feature
Cost:
Free
Provider:
Youtube
Certificate:
No Information
Language:
English
Start Date:
2015-01-30 00:00:00
Course Overview
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Updated in [July 27th, 2023]
Berklee Online offers a course in International Music Marketing, designed to equip students with the necessary skills to build a successful music career abroad. Through this course, students will gain an understanding of how to create an internationalization checklist, determine when an artist is ready for export, collaborate with music export offices, utilize analytics to maximize export activities, manage the international release of recordings, manage licensing abroad, geo-target marketing campaigns and music tours, comprehend visas and withholding tax, conduct an independent, international PR campaign, and maximize returns from merchandise, sync, and ringback tones. Additionally, students will have access to a free Music Business Handbook and the opportunity to earn a Music Business degree online from Berklee.
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