Business Leadership

Course Overview

What does this course tell?
(Please note that the following overview content is from the original platform)
The them is "Smart Selling"The best practices you are about to experience in this course have been intentionally designed to be practical and based on over 100000 hours of my life and work experienceAbout MeI started as a researcher specializing in atomic energy and earned the stripes to the C-level corner offices of some blue chip global companies eventually become an entrepreneur It is my honor to share my story with youThis journey is an exciting one spanning over 35 years and 20 countries It covers multinationals such as Citi Bank Royal Dutch Shell PepsiCo Yum Brand and Standard Chartered PLC as well as reputable and well-established family conglomerates in the Asia Pacific region It covers the full business cycle from start-up to scale-up and turn-around Finally it involves complex discussions with Energy Ministers to sensitive negotiations with NGOsCourse ContentPicture yourself watching an adventurous movie wrapped under 7 exciting and fun modules A brief introduction will set the pace by describing the concept of Dynamic Thinking with a teaser " Can you double your sales by asking 3 questions ?"Module 2 will power up the journey with energy blocks such as the dynamics of vision and action; a dashboard for navigation and the implementation strategy with a 3 step scenariosI will teach a tailored and proprietary 2-P business model with focus on People profiling and Product segmentation in module 3 to 5 to address relevant and thought provoking questions: should we improve new product or launch new product; what are the attributes of a great salesperson and the characteristics of a preferred customer; the right-sizing model for a company; how much do you know about your product portfolio are they creating or destroying your company values This is a powerful model I have developed and refined over the years and one which will surely be successful if the process is followed accordinglyModule 6 will unveil the Value Matrix Mapping to crystallize the key learnings into eye opening perspectives about our products our customers and our salesforceFinally I will walk you through a few case studies around the world to demonstrate the power and applications of Dynamic ThinkingBenefits of this CourseFirst and foremost you will gain the 360 leadership experience and have a secret formula to transform your business practicesYou will learn the analytic techniques for data mining as well as the insights on effective communications and decoding hidden messages; information is power knowledge about information is super powerIn addition you will have the exclusive access to the tried and tested templates to facilitate design of your transformationSit back relax and get ready to start this exciting and colorful journey with me

We considered the value of this course from many aspects, and finally summarized it for you from two aspects: skills and knowledge, and the people who benefit from it:
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What skills and knowledge will you acquire during this course?
During this course on Business Leadership, the learner will acquire the following skills and knowledge:
1. Dynamic Thinking: The learner will understand the concept of Dynamic Thinking and how it can be applied to double sales by asking three questions.
2. Vision and Action: The learner will learn about the dynamics of vision and action, and how to create a dashboard for navigation and implementation strategy using a three-step scenario.
3. 2-P Business Model: The learner will be taught a tailored and proprietary 2-P business model, focusing on People profiling and Product segmentation. This model will address important questions such as whether to improve or launch new products, the attributes of a great salesperson and preferred customer, right-sizing a company, and evaluating the impact of product portfolio on company values.
4. Value Matrix Mapping: The learner will be introduced to the Value Matrix Mapping technique, which will help crystallize key learnings about products, customers, and the salesforce.
5. Analytic Techniques: The learner will gain knowledge of analytic techniques for data mining, enabling them to make informed decisions based on insights gained from data analysis.
6. Effective Communication: The learner will learn effective communication techniques and how to decode hidden messages, enhancing their ability to convey information and understand others.
7. Templates for Transformation: The learner will have exclusive access to tried and tested templates that will facilitate the design of their business transformation.
Who will benefit from this course?
This course on Business Leadership, with a focus on "Smart Selling," will benefit individuals in various professions and interests.
1. Sales Professionals: Sales professionals will benefit from this course as it provides practical strategies and techniques to improve sales performance. The course covers topics such as product segmentation, understanding customer preferences, and effective communication, which are essential for successful selling.
2. Business Owners and Entrepreneurs: Business owners and entrepreneurs will find value in this course as it offers insights into transforming business practices. The course covers leadership experience, strategic planning, and implementation strategies, which can help them scale up their businesses and achieve success.
3. Marketing Professionals: Marketing professionals can benefit from this course as it provides a deep understanding of product segmentation and the attributes of a great salesperson. This knowledge can help them develop effective marketing strategies and target the right audience for their products or services.
4. Managers and Leaders: Managers and leaders in any industry can benefit from this course as it offers a comprehensive understanding of leadership principles and techniques. The course covers topics such as vision and action, navigation strategies, and value mapping, which can help managers and leaders drive their teams towards success.
5. Professionals in the Asia Pacific Region: The course specifically mentions its relevance to professionals in the Asia Pacific region. This indicates that individuals working in this region, especially in family conglomerates and multinational companies, can benefit from the course's insights and experiences tailored to their specific context.