Conducting Stakeholder Interviews and Surveys

Course Overview

What does this course tell?
(Please note that the following overview content is from the original platform)

This course will teach you how as a product manager you can use interviews and surveys to better understand stakeholder needs and motivations.
As a project manager, gathering insights into building a better product which fulfills stakeholder needs is essential. In this course, Conducting Stakeholder Interviews and Surveys, you will learn how to utilize interviews and surveys to better understand stakeholder needs and motivations, and input these insights into the product lifecycle. First, you will learn why companies need to invest time and effort in researching user and stakeholder needs. Next, you will see how to plan, screen, and prepare for interviewing these stakeholders and sending surveys. Finally, you will explore how to collate the interview and survey notes, and assimilate them into actionable insights for your company and product teams. When you are finished with this course, you will have the skills and knowledge of being able to utilize interviews and surveys to make products which truly understand your user and stakeholder needs to make them successful.

We consider the value of this course from multiple aspects, and finally summarize it for you from three aspects: personal skills, career development, and further study:
(Kindly be aware that our content is optimized by AI tools while also undergoing moderation carefully from our editorial staff.)
What skills and knowledge will you acquire during this course?
By taking this course, learners will acquire the skills and knowledge to understand why companies need to invest time and effort in researching user and stakeholder needs, plan, screen, and prepare for interviewing stakeholders and sending surveys, collate the interview and survey notes, and assimilate them into actionable insights, and utilize interviews and surveys to make products which truly understand user and stakeholder needs.

How does this course contribute to professional growth?
This course provides learners with the skills to understand why companies need to invest time and effort in researching user and stakeholder needs, plan, screen, and prepare for interviewing stakeholders and sending surveys, collate the interview and survey notes, and assimilate them into actionable insights, and utilize interviews and surveys to make products which truly understand user and stakeholder needs. By mastering these skills, learners can contribute to their professional growth by gaining the ability to create products that are tailored to the needs of their stakeholders.

Is this course suitable for preparing further education?
This course is suitable for preparing further education as it provides learners with the necessary skills to understand why companies need to invest time and effort in researching user and stakeholder needs. It also teaches learners how to plan, screen, and prepare for interviewing stakeholders and sending surveys, collate the interview and survey notes, and assimilate them into actionable insights. Finally, it provides learners with the knowledge to utilize interviews and surveys to make products which truly understand user and stakeholder needs.