Digital Strategy Mastery : Learn Success Secrets from Amazon
Are you looking to master digital strategy and transformation? This course will teach you the most valuable MBA level concepts in the context of one of the world’s largest and most successful online companies today: Amazon. Learn from real-world companies to understand their challenges and successes, and draw conclusions to help you succeed in your business practice. This course will establish a link between academic wisdom and practical application in the online business world. Sign-up today and start your learning journey! ▼
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Course Feature
Cost:
Free
Provider:
Udemy
Certificate:
No Information
Language:
English
Start Date:
2019-08-23
Course Overview
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Updated in [July 17th, 2023]
By taking this course, learners can gain a comprehensive understanding of digital strategy and transformation, as well as the knowledge and expertise to apply it in their own business or consulting practice. Through studying the successes and failures of Amazon, learners can gain valuable insights into the world of digital strategy and how to formulate and execute a successful digital strategy. This course provides learners with the opportunity to gain a comprehensive understanding of digital strategy and the tools to apply it in their own business or consulting practice.
Course Syllabus
Course Introduction
The Online Retail Side of Amazon : Learn Major Success Principles
Amazon Beyond Retail : Corporate-Level Strategy, Successes and Failures
Back-End Execution Excellence : Key Factors in Performance and Profitability
Key Course Takeaways
Pros & Cons
Comprehensive insights into Amazon's business model: Users appreciated that the course provided in-depth knowledge about Amazon's key elements of success, such as customer experience, network effects, and product diversification. They found it valuable to understand how Amazon grew from a core retail business into various other ventures like Kindle, Alexa, and AWS.
Practical and applicable concepts: Reviewers mentioned that the course offered practical concepts and strategies related to online digital strategy, using Amazon's success as examples. They found the content to be informative, interesting, and applicable not only to Amazon but also to online businesses in general. Users appreciated the lecturer's ability to present the slides with relevant stories and examples from companies like Compaq and Walmart.
Limited time for reflection on own business: Some users expressed a desire for more time to reflect on their own business using the key takeaways from the course. They felt that additional time for self-reflection would have enhanced the practical application of the concepts learned.
Lack of interactivity: While users found the presentation and slides to be engaging, some reviewers mentioned that the course lacked interactivity. They felt that interactive elements, such as quizzes or discussions, could have further enhanced the learning experience. Overall, the course received positive feedback for its comprehensive insights into Amazon's success and practical concepts related to digital strategy. However, some users desired more time for self-reflection and suggested incorporating interactive elements for a more engaging learning experience.
Course Provider
Provider Udemy's Stats at AZClass
Discussion and Reviews
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