Introduction to Google SEO
Learn the basics of Google SEO with this introductory course! Understand how major search engines such as Google, Bing and Yahoo rank websites, and how content such as videos or local listings are shown and ranked. Get a taste of SEO and learn core strategies and tactics to drive organic search results and avoid penalization from Google. Start your journey to becoming an SEO expert today! ▼
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Course Feature
Cost:
Free
Provider:
Coursera
Certificate:
Paid Certification
Language:
English
Start Date:
3rd Jul, 2023
Course Overview
❗The content presented here is sourced directly from Coursera platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [June 30th, 2023]
What skills and knowledge will you acquire during this course?
The course will provide an understanding of how major search engines rank websites, including Google, Bing, and Yahoo. It will cover the factors that determine the relevance of content such as videos and local listings to users. The course will introduce the foundational elements of Google's search engine and explain how the SEO landscape is constantly evolving. It will discuss core SEO strategies and tactics to increase organic search results for a specific website or set of websites. Additionally, the course will highlight tactics to avoid in order to prevent penalization from Google. The aim is to provide a taste of SEO and encourage further exploration in the Specialization.
How does this course contribute to professional growth?
This course on Introduction to Google SEO contributes to professional growth by providing an understanding of how major search engines rank websites and display content based on relevance to users. It introduces the foundational elements of Google's search engine and explores the ever-changing SEO landscape. The course discusses core strategies and tactics to drive organic search results to websites, as well as tactics to avoid to prevent penalization from Google. By gaining knowledge and skills in SEO, professionals can enhance their ability to optimize websites and improve their online visibility.
Is this course suitable for preparing further education?
This course provides an introduction to Google SEO and aims to give students a taste of SEO with practical exercises to improve visibility on Google. It covers the foundational elements of how Google works, the evolving SEO landscape, and future expectations. The course discusses core SEO strategies and tactics to increase organic search results for a website or set of websites, as well as tactics to avoid to prevent penalization from Google. The course hopes to inspire students to continue their studies in SEO.
Pros & Cons
Interesting historical perspective of search engines.
Clear and slow-paced lectures by Rebeka May.
Well-structured course with lessons, quizzes, and reading material.
Peer review evaluation not meaningful.
Quizzes only available with paid upgrade.
Course Provider
Provider Coursera's Stats at AZClass
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