Video marketing explained from start to finish

Learners: 32,170

Instructor: Biteable

Duration:

This course is perfect for anyone looking to learn the ins and outs of video marketing. From defining your audience to creating and distributing content, this course covers everything you need to know to get started. You'll learn about goal setting within the marketing funnel, creating personas, content planning, must-have tools, popular video types, creating videos, distribution options, promotional channels, and how to measure success. Plus, you'll get to see the full breadth of their video knowledge. With the increasing demand for video and the decreasing cost of video production, video marketing is a great way to reach more people and get more clicks. Sign up now and learn everything you need to know about video marketing from start to finish. ▼▲

Course Feature Course Overview Course Provider Discussion and Reviews

Go to class

Course Feature

Cost:

Free

Provider:

Youtube

Certificate:

No Information

Language:

English

Start Date:

2021-04-21 00:00:00

Course Overview

❗The content presented here is sourced directly from Youtube platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 17th, 2023]

This course provides an overview of video marketing from start to finish. It covers goal setting within the marketing funnel, defining your audience using personas, content planning with the help of marketing calendars, the must-have tools for all marketers, the many different types of video and what they’re used for, creating video with storyboarding, scripting and editing, distribution options, promotional channels and tricks, paid versus organic reach, and how to measure success when all is said and done.

The course also explains why businesses need video, the increasing demand for video, and the decreasing cost of video production. It also provides an overview of a recent marketing experiment that found video ads far and away get more reach, more clicks, and cost far less per lead.

At the end of the course, learners will have a comprehensive understanding of video marketing best practices and be able to create and distribute content with confidence.