Visual Storytelling: Creating More Persuasive Presentations
Susannah Shattuck of Prezi leads a 60-minute workshop on the importance of visual storytelling in creating persuasive presentations. Participants will learn how to use visuals to tell a story, and how to use them to make their presentations more engaging. They will also gain insight into how to effectively use visuals to communicate their message. ▼
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Course Feature
Cost:
Free Trial
Provider:
Skillshare
Certificate:
No Information
Language:
English
Start Date:
On-Demand
Course Overview
❗The content presented here is sourced directly from Skillshare platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [March 06th, 2023]
This course, Visual Storytelling: Creating More Persuasive Presentations, is designed to help participants learn how to use the power of visual storytelling to create more compelling presentations. Led by Prezi's Susannah Shattuck, the 60-minute dive will provide bite-sized lessons that define visual storytelling, explain why it's essential for a compelling presentation, demonstrate core principles through 4 real-world examples, and provide frameworks for transforming key messages into visual metaphors.
The class is perfect for entrepreneurs, professionals, marketers, content strategists, and anyone who needs to hook, persuade, and resonate with an audience. No design or art experience is necessary to add this core skill to your professional toolkit. While the lessons in this class apply to any presentation software, Prezi is the software of choice.
At the end of the course, participants will have a better understanding of visual storytelling and how to use it to create more persuasive presentations.
[Applications]
Those who have completed the course Visual Storytelling: Creating More Persuasive Presentations can apply the knowledge they have gained to create more compelling presentations. They can use the core principles and frameworks they have learned to transform their key messages into visual metaphors. Additionally, they can use Prezi or any other presentation software to bring their ideas to life and make them great presenters.
[Career Paths]
1. Visual Storyteller: Visual storytellers are responsible for creating compelling presentations that engage audiences and communicate key messages. They use visual metaphors, motion, zoom, and spatial relationships to bring ideas to life. This role is becoming increasingly important as businesses look to create more engaging presentations.
2. Content Strategist: Content strategists are responsible for creating and managing content that is both engaging and effective. They use visual storytelling techniques to create content that resonates with audiences and drives desired outcomes. This role is becoming increasingly important as businesses look to create more effective content.
3. Presentation Designer: Presentation designers are responsible for creating visually appealing presentations that capture the attention of audiences. They use visual storytelling techniques to create presentations that are both visually appealing and effective. This role is becoming increasingly important as businesses look to create more engaging presentations.
4. Digital Marketer: Digital marketers are responsible for creating and managing digital campaigns that are both engaging and effective. They use visual storytelling techniques to create campaigns that resonate with audiences and drive desired outcomes. This role is becoming increasingly important as businesses look to create more effective digital campaigns.
[Education Paths]
1. Bachelor's Degree in Visual Communication: A Bachelor's Degree in Visual Communication is a great way to learn the fundamentals of visual storytelling and how to create more persuasive presentations. This degree program typically covers topics such as graphic design, typography, photography, video production, and animation. Students will also learn how to use various software programs to create visuals and how to effectively communicate their ideas to an audience. Additionally, this degree program will provide students with the skills needed to create compelling presentations that will engage and persuade their audience.
2. Master's Degree in Digital Media: A Master's Degree in Digital Media is a great way to gain a deeper understanding of visual storytelling and how to create more persuasive presentations. This degree program typically covers topics such as digital media production, interactive media design, digital marketing, and web design. Students will also learn how to use various software programs to create visuals and how to effectively communicate their ideas to an audience. Additionally, this degree program will provide students with the skills needed to create compelling presentations that will engage and persuade their audience.
3. Master's Degree in Visual Communication Design: A Master's Degree in Visual Communication Design is a great way to gain a deeper understanding of visual storytelling and how to create more persuasive presentations. This degree program typically covers topics such as graphic design, typography, photography, video production, and animation. Students will also learn how to use various software programs to create visuals and how to effectively communicate their ideas to an audience. Additionally, this degree program will provide students with the skills needed to create compelling presentations that will engage and persuade their audience.
4. Doctorate Degree in Digital Media: A Doctorate Degree in Digital Media is a great way to gain a deeper understanding of visual storytelling and how to create more persuasive presentations. This degree program typically covers topics such as digital media production, interactive media design, digital marketing, and web design. Students will also learn how to use various software programs to create visuals and how to effectively communicate their ideas to an audience. Additionally, this degree program will provide students with the skills needed to create compelling presentations that will engage and persuade their audience.
The developing trends for these degree paths include the use of more interactive and engaging visuals, the use of more sophisticated software programs, and the use of more creative storytelling techniques. Additionally, the use of virtual reality and augmented reality technologies are becoming increasingly popular in the field of visual storytelling and presentation design.
Pros & Cons
Clear and organized instruction.
Practical and solid ideas.
Engaging and relatable instruction style.
Elaborate and actionable insights.
Compelling class for anyone starting learning skills in storytelling.
Visuals chosen for examples not to everyone's taste.
Links under Resources are broken.
More information about metaphors needed.
Course Provider
Provider Skillshare's Stats at AZClass
Visual Storytelling: Creating More Persuasive Presentations is a 60-minute video that delves into the power of visual storytelling to create more engaging presentations. With lesson-by-session lessons, you'll learn how to define a visual story, understand why it's critical to persuasive presentations, and gain a framework for translating your own key messages into visual metaphors. You don't need any design or art experience to add this core skill to your professional toolkit and this class is perfect for entrepreneurs, professionals, marketers, content strategists, and anyone who needs to engage, persuade, and resonate with an audience.
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