Free Online Marketing Psychology Courses and Certifications 2024
Marketing Psychology is the study of how people think, feel, and behave when making decisions related to marketing and advertising. It is a field of study that combines psychology, marketing, and consumer behavior to understand how people make decisions and how those decisions can be influenced.
Popular Courses
This course is perfect for anyone looking to increase their sales and marketing success. Adam Erhart will unpack 15 psychological sales and marketing triggers and cognitive biases that can help influence, persuade, and guide people in the direction you want. Learn how to arm yourself against unethical and unscrupulous marketers and make more sales. Get FREE access to “The One-Page Marketing Cheatsheet” and join the Marketing Insiders community to get the most out of this course.
Learn More Are you interested in learning the psychology behind selling products and starting a business? Jordan Peterson reveals the secrets in this video! Check out other fan favorites such as 'This ONE Small Change', 'The Harsh Reason', and 'Jordan Peterson -'. Subscribe to Jordan Peterson and our other channel for more content like this. Music, videos, and animations are licensed through Envato Elements/ StoryBlocks. Click now to learn the psychology behind selling anything!
Learn More Learn how to recognize and resist manipulation with John Mauriello's course, "How Brands Use Design & Marketing to Control Your Mind". Discover the subtle design tactics used to influence us, from the layout of your favorite store to the colors of a pop-up ad. Explore the ethics behind their use and equip yourself to recognize and resist manipulation. Get 25% off your Ekster wallet with code "DESIGN" at checkout and check out the Design Theory merch. Sign up to learn more about the design book and join John's Discord channel.
Learn More This course, Smart Marketing with Price Psychology, will teach you how to use solid scientific research in psychology to increase sales and maximize profits. You'll learn six major strategies, with more than 30 psychological price effects, to strengthen your offline and online marketing campaigns. Award-winning psychology instructor, Dr. X, will guide you through the process of choosing the right price, presenting it in the most appealing way, and using context to your advantage. As a bonus, you'll also get a full PDF notes document to help you design your marketing and advertising strategies. Take this course now and learn the science of pricing and what it can do for your business!
Learn More Unlock the secrets of Marketing Psychology and master the art of ethical persuasion with this engaging course. Learn how to connect with your target market at every stage of the buying process, driving increased sales and building strong customer relationships. This course goes beyond manipulation and focuses on understanding consumer behavior, motivations, and needs. Gain insight into the power of psychological principles in marketing, enabling you to respond effectively to your prospects and customers. Discover the psychology behind the buying process and employ smart, skillful, and ethical marketing tactics that resonate with your audience.
Learn More Uncover the secrets of consumer psychology and behavioral economics in this captivating Masterclass. Led by top experts including Rory Sutherland, Sam Tatam, Matej Sucha, and a surprise guest, this course explores powerful psychological principles to boost conversions and enhance business results. Discover practical applications of behavioral economics in marketing, learn simple tricks to justify higher prices, and explore mind-blowing case studies that illustrate the power of behavioral insights. With engaging tips, fun anecdotes, and additional eBook content, this course offers a step-by-step guide to mastering consumer behavior and elevating your marketing strategies.
Learn More Learn the most effective and cutting-edge psychological techniques to convince people to try, buy, and keep buying your products from Dekker Fraser MBA. With 11 years of experience in marketing psychology, Dekker has studied under top business psychologists and has been formally trained in psychology and psychological statistics. This course teaches you the most important concepts in marketing psychology and how to implement them for your product. You will learn how to write cold emails that get tons of responses, optimize pricing to maximize revenue, trigger immediate responses from customers, and make your content go viral. With real product marketing case studies, you will be able to sell more products and leave people wanting more!
Learn More This course is perfect for entrepreneurs and business owners who want to learn how to conduct market research and understand consumer behavior. You will learn how to use interviews, surveys, focus groups, industry reports, and more to gain insights into your target market. Additionally, you will learn marketing psychology principles to help you position your products and marketing messaging. Finally, you will learn how to avoid making assumptions and use data-driven approaches to make sure you start your business the right way. Invest in your future and enroll today!
Learn More This course will teach you the fundamentals of marketing psychology and neuromarketing, so you can create marketing materials that appeal to your customers' core humanity and inspire them to do business with you. You'll learn how to get in the head of your customers, stop guessing, and create marketing materials that will make them want to buy from you. You'll also learn about common logical fallacies people fall into during the marketing and buying process, emotional intelligence involved in marketing and negotiation, and pricing psychology. Invest in your future and enroll today to learn the secrets of marketing psychology and neuromarketing!
Learn More This Master Course in Marketing Psychology 2.0 is designed to help you understand the psychological principles behind marketing and branding. You will learn how to apply psychological science to marketing and branding, explore a wider range of psychological perspectives than behavioral science, and understand the deep connection between marketing and psychology. You will also learn tactics, concepts, and effects of marketing psychology, as well as theory, practice, colors, and social media of marketing psychology. Finally, you will learn how to become a marketing psychologist. This course is perfect for anyone interested in understanding the psychological principles behind marketing and branding.
Learn More This Masterclass in Marketing Psychology course is designed to help you become a Jedi of Marketing Psychology in just 3.5 hours. Led by Vikram Kaushal, a passionate expert in Human Psychology, this course will teach you how to create effective messaging for marketing campaigns, advertise products for maximum impact, establish trust and rapport, and close sales. You'll also learn about the psychology of colours, how to use the principles of scarcity, reciprocity, and credibility, and how to make an emotional appeal. With this course, you'll gain the exclusive knowledge you need to be successful in any form of marketing or sales.
Learn More Discover the fundamentals of Ethical Influence - The Psychology of Marketing
Learn More Gain an introduction to Find your product's benefit
Learn More Learn the basics of Hypnotic Marketing & Authority Building Masterclass
Learn More Get a comprehensive overview of Marketing With The Stars - Using Astrology
Learn More Frequently Asked Questions and Answers
Q1: What Marketing Psychology courses can I find on AZ Class?
On this page, we have collected free or certified 39 Marketing Psychology online courses from various platforms. The list currently only displays up to 50 items. If you have other needs, please contact us.
Q2: Can I learn Marketing Psychology for free?
Yes, If you don’t know Marketing Psychology, we recommend that you try free online courses, some of which offer certification (please refer to the latest list on the webpage as the standard). Wish you a good online learning experience!