Become a powerful storyteller
Storytelling is a powerful tool for connecting with audiences and inspiring action. It can be used to promote products, brands, and causes, as well as to enhance sales, marketing, and presentations. Harness the power of storytelling to create meaningful connections and drive results. ▼
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Course Feature
Cost:
Paid
Provider:
LinkedIn Learning
Certificate:
No Information
Language:
English
Course Overview
❗The content presented here is sourced directly from LinkedIn Learning platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [March 06th, 2023]
This course, Become a Powerful Storyteller, provides participants with the opportunity to learn how to use the core elements of narrative and established storytelling frameworks to make people care about personal stories, brand stories, or any other type of story. Participants will gain an understanding of how to maximise connections with their audience and foster a storytelling culture throughout their organisation. Through this course, participants will gain the skills to craft stories that will engage and inspire their audience.
[Applications]
After completing this course, participants can apply the knowledge and skills they have acquired to create powerful stories for a variety of purposes. They can use the core elements of narrative and established storytelling frameworks to craft stories that will engage their audience and foster a storytelling culture within their organisation. Participants can also use the techniques they have learned to create stories that will help to promote their brand or product. Additionally, they can use the skills they have acquired to create stories that will help to build relationships with their customers and create a more personal connection.
[Career Paths]
1. Content Strategist: Content strategists are responsible for creating and managing content that is both engaging and effective. They use storytelling techniques to create content that resonates with their target audience and drives desired outcomes. Content strategists must be able to identify the right stories to tell, craft compelling narratives, and develop strategies for delivering content in the most effective way.
2. Copywriter: Copywriters are responsible for creating persuasive and engaging copy for a variety of mediums. They use storytelling techniques to create compelling copy that resonates with their target audience and drives desired outcomes. Copywriters must be able to identify the right stories to tell, craft compelling narratives, and develop strategies for delivering copy in the most effective way.
3. Social Media Manager: Social media managers are responsible for creating and managing content that is both engaging and effective on social media platforms. They use storytelling techniques to create content that resonates with their target audience and drives desired outcomes. Social media managers must be able to identify the right stories to tell, craft compelling narratives, and develop strategies for delivering content in the most effective way.
4. Digital Marketer: Digital marketers are responsible for creating and managing digital campaigns that are both engaging and effective. They use storytelling techniques to create content that resonates with their target audience and drives desired outcomes. Digital marketers must be able to identify the right stories to tell, craft compelling narratives, and develop strategies for delivering content in the most effective way.
[Education Paths]
1. Bachelor of Arts in Creative Writing: This degree path focuses on developing the skills necessary to craft compelling stories. Students learn how to create characters, develop plots, and structure stories. They also learn how to use different writing styles and techniques to create engaging stories. Additionally, students learn how to use digital media to create stories and how to use storytelling to create powerful messages.
2. Master of Arts in Narrative Studies: This degree path focuses on the study of narrative and storytelling. Students learn how to analyse stories and how to use storytelling to create powerful messages. They also learn how to use different storytelling techniques to create engaging stories. Additionally, students learn how to use digital media to create stories and how to use storytelling to create powerful messages.
3. Master of Arts in Digital Storytelling: This degree path focuses on the use of digital media to create stories. Students learn how to use different digital media platforms to create stories and how to use storytelling to create powerful messages. They also learn how to use different storytelling techniques to create engaging stories. Additionally, students learn how to use digital media to create stories and how to use storytelling to create powerful messages.
4. Master of Arts in Creative Writing and Digital Storytelling: This degree path combines the study of creative writing and digital storytelling. Students learn how to create characters, develop plots, and structure stories. They also learn how to use different writing styles and techniques to create engaging stories. Additionally, students learn how to use digital media to create stories and how to use storytelling to create powerful messages.
Course Syllabus
The science of great stories
The elements of effective storytelling
Building relationships via storytelling
Selling with storytelling
Building and engaging audiences
Using storytelling frameworks like the Ben Franklin method
Course Provider
Provider LinkedIn Learning's Stats at AZClass
Become a powerful storyteller course allows learners to learn how to use the core elements of narrative to create powerful stories. This includes understanding the structure of a story, the importance of characters and plot, and how language is used to evoke emotion. Learners also learn how to use established storytelling frameworks to make stories more engaging and memorable. Additionally, learners learn how to maximize connections with audiences and foster a culture of storytelling within organizations. This includes understanding the importance of audience engagement, how to create narratives that resonate with audiences, and how to use storytelling to build relationships.
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