Business Branding - How To Build An Extraordinary Brand EVEN On A Tight Budget
Small businesses often struggle to build a successful brand, but with the right guidance, it can be done even on a tight budget. This course provides step-by-step instructions on how to craft an extraordinary brand without any marketing experience or budget. It covers everything from creating a unique identity to building a loyal customer base, so businesses can start seeing results today. ▼
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Course Feature
Cost:
Free Trial
Provider:
Skillshare
Certificate:
Paid Certification
Language:
English
Start Date:
On-Demand
Course Overview
❗The content presented here is sourced directly from Skillshare platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [February 21st, 2023]
★★★ How To Effortlessly Craft A Brand People Will RAVE About Starting TODAY Step-by-Step ★★★
(
EVEN IF
you have
ZERO
marketing experience or budget!)
Did you know that
50%
of all small businesses fail within their
first 5 years
of opening?
Two of the
TOP
reasons that cause new businesses to fail include:
#1
Not understanding what [branding]
TRULY
means and why it's
VITAL
for every single business that exists
#2
Not understanding how to execute the branding process properly (in the correct order)
The problem is that most [
branding experts
] on Youtube LinkedIn marketing conferences freelance websites etc all focus their efforts on the [fancy] non-essential aspects of branding and
COMPLETELY
neglect the nuts & bolts that are
VITAL
to a successful brand and prosperous business
As small businesses startups and freelancers we need branding that
gets results
!
We need branding that
ACTUALLY
helps us better connect with our customers
We need branding that gives us an
EXACT
playbook we can easily refer back to for all of our marketing needs to
save hours of time & stress
without needlessly burning hundreds or
thousands
of dollars on an agency or consultant that truly doesn't understand (or care) about our business or our customers
Luckily for you there is a solution!
Let me introduce you to the
Extraordinary Business Branding (On A Budget) Masterclass!
This course is a complete branding blueprint that will teach you how to…
(Ethically)
read the minds
of your audience to know EXACTLY what they want from your brand (
Lecture 5
)
Branding Strategy
- how to position your brand where it's needed most (
Lecture 14
)
Let this graph tell you
EXACTLY
where your brand should live (
Lecture 15
)
Brand Personality Archetypes
: Which of the 12 archetypes best represents YOUR brand? (
Lecture 19 - 22
)
Clean clear
taglines that STICK
(
Lecture 27
)
Easily invent an
iconic brand nam
e that cannot
LEGALLY
be copied (
Lecture 28 - 29
)
How to select
brand colors
that connect with your audience on a
primal level
(
Lecture 32
)
Create a
logo
that competes with Fortune 500 brands (
Lecture 34
)
So much more!
(You have no idea…)
Now I've been blessed to work with some of the
LARGEST brand's in the world
including Adidas Amazon and Procter & Gamble as well as starting and partnering with multiple successful
startups & small businesses
of my very own
More importantly I have been able to help literally
HUNDREDS of entrepreneurs small businesses startups & freelancers
cut through the branding BS to create brands of their very own that customers just cant get enough of!
Don't take my word for it though
Here are just a few raving fans created by this course
★★★★★ [Fantastic course by far the best course on branding that I've taken I love the energy that the instructor brings to the table he's very engaging gentlemen who kept my attention the entire time he was speaking I really want to thank you kind sir for creating an amazing course that's simple to understand and that actually gave me insightful steps that I will begin practicing today as we navigate through our business and branding Thank you so so much I can't wait until you come out with another amazing course!] -
Yesenia R
★★★★★ [5 stars feedback says that it is above expectations and it is absolutely right I love it I have a completely useless BA degree in marketing and I can admit that far away this course has more value than that 7 semester I spent on the university] -
Bence G
★★★★★ [This was my first online course and it exceeded my expectations The instructor (Sumner) has good energy and prepared simple and powerful slides to get across his points without ever being boring I went through a traditional MBA program 10+ years ago and this course was still very valuable especially in presenting newer free or low-cost tools for doing research and gathering data to make informed decisions in the process of creating a brand] -
Sitsari K
★★★★★ [What an excellent well put together course Great examples instructions and take away knowledge to help me get started Now I want to explore more on this platform! Well DONE!!!] -
Liz N
★★★★★ [Good course that will walk you step by step about many elements of branding you should consider I am at the beginning of forming a company and I believe his information will help guide me as I figure out how to tackle future projects for the business The course was direct to the point with easy actionable steps] -
Justin B
★★★★★ [I thought I knew what was involved in a brand Now I know I really didnt That said Sumner goes into such detail and depth and breath that I now have a much better picture More importantly I now have a list of things that I can do to make my product marketing a coordinated effort Sumner is clear and explains concepts in an actionable (is this an actual word) way Whether I implement 25% or 100% (OK 100% would be better) Im sure I will do better with my business Thank you Sumner PS: Sumners courses are packed with info and I am breaking personal records with the number of bookmarks I leave myself so I can find my way back to important points] -
Erbium D
★★★★★ [I gave this horse a five star review because it is a very complete course on branding in my opinion I am a structural engineer and as a result a lot of the creative strategies don't come natural to me but after watching this course I now have a foundation on how to move forward with the rebranding of my existing businesses I will watch this video probably another 2 to 3 times with a notepad to take additional notes and then implement Thank you very much for providing such an inexpensive but full value course I look forward to watching more of your videos or courses in the near future] -
John S
★★★★★ [I already did a course about branding before but I find this course way better The delivery of the material is engaging and I especially like the bite-size lengths of the videos that make them straight to the point and easy to digest Would recommend!] -
Gonen T
★★★★★ [Despite working as a product designer for years Ive always struggled to understand branding - it always felt too ethereal and abstract Sumner did a fantastic job in this course at breaking down to process of brand-building from the ground up in a very practical actionable way Id highly recommend this course to anyone who is selling a product has a company or is even just curious about what branding is all about Youll come away understanding the whole process and will be able to make a compelling brand for yourself FIVE STARS!] -
Nathan M
As all of these people have just said you are going to gain access to
every single tool resource strategy & tactic that YOU need
to build a brand that STANDS OUT even if you have no marketing experience or budget
BONUS:
Along with all of this life-changing information students who enroll today will gain
exclusive access
to the
Brand Playbook Vault
which includes:
12 Archetypes Reference Sheet
Core Values Worksheet
Personality Guardrails Worksheet
Brand Personality Template
Perceptual Map Template
Audience Research Checklist
All Course Slides Available in PDF Download
You have
nothing to lose
and so much to gain!
ENROLL NOW
and learn the secrets to creating a brand that people rave about starting right now
PS this offer is only available for a limited time so act fast!
Pros & Cons
Clear and easytofollow content.
Comprehensive and actionable steps.
Explains fundamentals of brand strategy.
Unable to find Archetype Quiz link.
Not suitable for advanced learners.
No information on applying across different platforms.
Course Provider
Provider Skillshare's Stats at AZClass
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