Creative Productivity: Build a Brief to Boost Your Passion Project

Course Overview

What does this course tell?
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Discover a fail-proof formula for jump-starting your next creative project!

Illustrator Lauren Hom has a serious passion for passion projects, and for good reason. Many of her passion projects have led to valuable client work and even viral internet stardom. Follow along as she shares her time-tested process for getting creative projects off of the shelf and out into the world. Leading by example, Lauren kicks off the planning of a brand-new project and demystifies all the groundwork you’ll need to build a solid creative brief and ensure all the actionable steps to success are clear and ready to go.

Jump into creative action with lessons like:

Gathering ideas and picking the best one

Building a list of deliverables

Exploring and developing your style

Planning your launch

Plus, join Lauren in her kitchen and get an exclusive peek as she begins to develop her next passion project, live in class. 

Whether you're a working creative looking for a refresh or an aspiring artist embarking on your first passion project, this class will leave you with the perfect formula for strengthening and flexing your creative muscles. You’ll breakthrough creative overwhelm, end inaction, and set yourself up for creative success!

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This class is intended for creatives of all skill levels who are looking to hone their creative process. If you have a project you’ve been staring down—or even if you’re starting from scratch— download Lauren’s worksheets to kick off a project of your own!
What can you get from this course?
We consider the value of this course from multiple aspects, and finally summarize it for you from three aspects: personal skills, career development, and further study:
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What skills and knowledge will you acquire during this course?
By taking this course, learners will acquire skills such as gathering ideas, developing a list of deliverables, exploring and developing style, and planning a launch. They will also gain knowledge of the creative process, including how to identify opportunities for creative projects and develop and implement creative strategies tailored to the needs of the business. Additionally, they will learn how to use worksheets and creative brief templates to jumpstart their projects and ensure they have a clear plan for their project.

How does this course contribute to professional growth?
This course provides learners with three job position paths to explore, such as creative project manager, creative strategist, and creative director. These positions are in high demand as businesses increasingly rely on creative projects to promote their products and services.

Is this course suitable for preparing further education?
This course provides a comprehensive overview of the creative process and provides learners with the skills and knowledge they need to create successful projects. Additionally, the course provides learners with the opportunity to apply the concepts learned to their own creative projects and provides them with the tools and resources they need to succeed. Furthermore, the course outlines three job position paths that learners can pursue with the skills they learn, such as creative project manager, creative strategist, and creative director.