Google Ads Certification Course Get Certified & Earn!
This Google Ads Certification Course is the perfect way to become a pro in Google Ads and earn a certificate. With this course, you'll learn how to set up your Google Ads account from scratch, understand the theory behind successful online advertising, track sales, revenue and form submissions, increase quality score and decrease cost per click, and more. All you need is a laptop, tablet or smartphone with an internet connection and no experience with Google Ads is required. Plus, you'll get bonus topics like important questions asked in the exam and a Google Ads glossary. Start learning and growing today! ▼
ADVERTISEMENT
Course Feature
Cost:
Paid
Provider:
Udemy
Certificate:
Paid Certification
Language:
English
Start Date:
2022-03-04
Course Overview
❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.
Updated in [July 18th, 2023]
This Google Ads Certification Course is designed to help you become a pro in Google Ads and earn a Google Ads Certificate after passing the exam. With basic requirements such as a laptop, tablet or smartphone with an internet connection, no prior experience with Google Ads is required. Throughout the course, you will learn how Google Search works, how to set up your Google Ads account from scratch, the theory behind successful online advertising, how to use keywords to your advantage, how to set up conversion tracking and track phone calls from your website, how to track sales, revenue and form submissions using Google Ads, how to increase quality score and decrease your cost per click, how to structure your account, campaigns, ad groups and keyword lists for optimal results, how to analyze keyword performance and work on campaign optimization, how to monitor your campaign performance on a regular basis, how to spot trouble in your account and what you need to do to fix it, how to understand your customers' needs and create campaigns related to same, how to remarket to your customers to boost revenue, and how to practically create successful campaigns that drive sales and profit. You will also learn to create a campaign from scratch with all learned topics, optimize a Google Search campaign on all key metrics, and pass the Google Ads Search Certification in the first attempt. Bonus topics include all important questions asked in the exam and preparation of mock tests, as well as a Google Ads Glossary with all important words asked in interviews. By the end of the course, you will be confident in your ability to learn and grow after studying this course.
Course Syllabus
Introduction
Creating Google Ads Account & Understanding Basics
Google Ads Structure & Text Ads
Keywords In Depth Concepts
Dynamics For Google Ad Auction
Refining Your Google Ads Campaign
Making Your Ads Incredibly Powerful With Extensions
Power Of Remarketing & Audience Targeting
Conversion Tracking & It's Implementation
Profitable Biddings & Search Optimization
Practical Demo & How To Take Search Certification Exam
Bonus Lectures
Pros & Cons
Comprehensive content: The course covers the basics of Google Ads and provides a clear understanding of its importance for promoting products or services on websites or YouTube pages.
Test and exam resources: The course includes tests after each section and provides a glossary of important terms, as well as a 150-question exam with answers. These resources help reinforce concepts and prepare for the certification exam.
Language barrier: Some users found it challenging to understand the instructor's accent, making certain classes dense and difficult to comprehend. The automated subtitles also added confusion by sometimes displaying unrelated content.
Currency and outdated information: The examples provided in the course are in Indian rupees, which may be less relatable for a global audience. Additionally, despite claiming to be updated for 2023, the course content is actually from April 2021, although it is still relevant. The last section of the course focuses on exam registration rather than providing practical campaign strategies, which may disappoint those seeking more in-depth knowledge.
Course Provider
Provider Udemy's Stats at AZClass
Discussion and Reviews
0.0 (Based on 0 reviews)
Start your review of Google Ads Certification Course Get Certified & Earn!