Online Marketing For Your Local Business Made Simple faq

star-rating
4.2
learnersLearners: 15,063
instructor Instructor: Eric Poulin instructor-icon
duration Duration: duration-icon

This course is perfect for local business owners who want to learn how to use the Internet and Social Media to promote and grow their business. You'll learn how to craft a unique selling proposition (USP) and create a Core Story or Stadium Pitch to effectively tell people about your business. You'll also learn how to get an effective website, how to optimize it for search engines, and how to use keywords to be found. Plus, you'll learn how to set up an email list, blog effectively, and use Hootsuite to manage your social media presence. Finally, you'll learn why Pay-Per-Click (PPC) advertising is the best form of paid advertising and how to set up a campaign on Google Adwords and on Facebook. All you need is the desire to grow your business and reach out to people online - this course will show you how!

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Course Feature Course Overview Pros & Cons Course Provider Discussion and Reviews
Go to class

Course Feature

costCost:

Paid

providerProvider:

Udemy

certificateCertificate:

Paid Certification

languageLanguage:

English

start dateStart Date:

2013-09-03

Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 18th, 2023]

This course, Online Marketing For Your Local Business Made Simple, is designed to help local business owners learn how to use the Internet and Social Media to promote and grow their business. Participants will learn how to craft their communication about their business by developing a unique selling proposition (USP) and create a Core Story or Stadium Pitch to effectively tell people about what they do. They will also learn how to use education-based marketing to convince people to do business with them.

The course will cover how to get an effective website, how to structure it, and how to optimize it so Google and other search engines can index it properly. Participants will learn how to use keywords in their web presence so they are being found by people looking for what they sell. They will also learn how to set up an email list for ongoing marketing and how to blog effectively.

The course will also cover how to set up their business on Google, Facebook, Twitter and LinkedIn and how to save time using Hootsuite to manage their social media presence and interactions. Participants will learn why Pay-Per-Click (PPC) advertising is the best form of paid advertising and how to set up a campaign on Google Adwords and on Facebook. Most of the techniques reviewed are completely free and the few paid options are clearly explained so participants can control how much they spend on marketing online.

Course Syllabus

Introduction

Positioning For Your Target Market

Your Local Online Presence

Search Engine Optimization

Social Media for Local Business

Paid Advertising

Conclusion

Pros & Cons

Pros Cons
  • pros

    Very informative: Users found the course to be highly informative and praised its ability to provide a clear understanding of online marketing and how it works. Well-organized and detailed: Users appreciated the course's organization and level of detail, stating that it was easy to follow and understand. They particularly liked the practical training on navigating different social media platforms and settings.

  • cons

    Outdated content: Several users mentioned that the course was recorded a while ago and therefore some of the information and examples provided were outdated. They felt that the course needed to be updated to reflect current marketing strategies. Lack of relevance to current marketing strategies: Users noted that many of the websites used as examples in the course were outdated, making it difficult to follow along with up-to-date marketing strategies. However, they acknowledged that the course could still be informative for those new to small business or with a general interest in the field.

Course Provider

Provider Udemy's Stats at AZClass

Discussion and Reviews

0.0   (Based on 0 reviews)

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faq FAQ for Internet Marketing Courses

Q1: Does the course offer certificates upon completion?

Yes, this course offers a paid certificate. AZ Class have already checked the course certification options for you. Access the class for more details.

Q2: How do I contact your customer support team for more information?

If you have questions about the course content or need help, you can contact us through "Contact Us" at the bottom of the page.

Q3: How many people have enrolled in this course?

So far, a total of 15063 people have participated in this course. The duration of this course is hour(s). Please arrange it according to your own time.

Q4: How Do I Enroll in This Course?

Click the"Go to class" button, then you will arrive at the course detail page.
Watch the video preview to understand the course content.
(Please note that the following steps should be performed on Udemy's official site.)
Find the course description and syllabus for detailed information.
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Add your desired course to your cart.
If you don't have an account yet, sign up while in the cart, and you can start the course immediately.
Once in the cart, select the course you want and click "Enroll."
Udemy may offer a Personal Plan subscription option as well. If the course is part of a subscription, you'll find the option to enroll in the subscription on the course landing page.
If you're looking for additional Internet Marketing courses and certifications, our extensive collection at azclass.net will help you.

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