Persuasion and Presence for Program and Project Managers

Course Overview

What does this course tell?
(Please note that the following overview content is from the original platform)

Persuasion is the central to leading leaders As a program manager or project manager you may lead a team with many senior contributors Often they will have more experience more skin in the game and more reputation at stake As a program manager this task is even greater because your time is limited and your span of control across projects even greater Being a compelling communicator takes more than what you learned for the Certified Associate in Project Management (CAPM) exam or Project Management Professional (PMP) exam It takes program or project management experience and this certificate program

Program managers must persuade quickly and with great lasting impact Program and project managers must persuade and manage their leadership presence for program or project success Even if you are a traditional program or project manager or manage agile programs or projects persuasive communication is vital to your success Communicating more persuasively will lead to more effective risk management

There are complete blindsports in the Project Management Institute Incs (PMI)"A Guide to the Project Management Body of Knowledge" (PMBOK Guide) Applying those processes and skills are just the basics of efficient communication

That's why certified project managers will earn 10 professional development units (PDU) in this program You will learn the balance needed to communicate effectively

Aristotle first wrote about balancing logic emotion and presence over 2000 years ago Creating a balance between ethos pathos and logos the persuader creates a message that grabs the attention of the audience and engages them as people A person doesn't understand when they are not paying attention is not engaged with the speaker and doesn't remember what was said Ethos pathos and logos aid the speaker and the listener by helping to select information to present and how to fashion its delivery for the best effect

In this program management and project management training course you will go beyond the communication skills you learned for the PMP exam to gain your project management certification You will learn about the rhetorical triangle and how to use it to craft persuasive communications Social media and online collaboration tools require new ways of establishing your presence and generating trust between you and your audience You will also learn how to create an emotional impact even through text messages and emails


We considered the value of this course from many aspects, and finally summarized it for you from two aspects: skills and knowledge, and the people who benefit from it:
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What skills and knowledge will you acquire during this course?
During this course, participants will acquire the following skills and knowledge:
1. Persuasive Communication: Participants will learn how to effectively persuade and influence others, particularly senior contributors, to achieve program or project success. They will understand the importance of persuasive communication in managing their leadership presence.
2. Leadership Presence: Participants will develop the ability to establish and maintain a strong leadership presence, even when leading teams with more experience and reputation at stake. They will learn techniques to effectively manage their presence and make a lasting impact.
3. Effective Risk Management: Communicating more persuasively will lead to more effective risk management. Participants will learn how to effectively communicate risks and manage them to ensure program or project success.
4. Efficient Communication: Participants will go beyond the basics of efficient communication outlined in the PMBOK Guide. They will learn how to apply the processes and skills learned in the Certified Associate in Project Management (CAPM) or Project Management Professional (PMP) exams to communicate more effectively.
5. Balancing Logic, Emotion, and Presence: Participants will learn about Aristotle's concept of balancing ethos, pathos, and logos in persuasive communication. They will understand how to craft messages that grab the attention of the audience, engage them emotionally, and deliver information for the best effect.
6. Rhetorical Triangle: Participants will learn about the rhetorical triangle and how to use it to craft persuasive communications. They will understand how to select and present information in a way that generates trust and engages the audience.
7. Online Communication: Participants will learn how to establish their presence and generate trust through social media and online collaboration tools. They will also learn how to create an emotional impact even through text messages and emails.
Who will benefit from this course?
This course on Persuasion and Presence for Program and Project Managers will benefit individuals in the following professions:
1. Program Managers: Program managers are responsible for overseeing multiple projects and teams. They need to effectively persuade and communicate with senior contributors and stakeholders to ensure program success. This course will provide them with the skills to persuade quickly and with lasting impact, manage their leadership presence, and communicate more persuasively for effective risk management.
2. Project Managers: Project managers, whether traditional or agile, need to persuade and manage their teams to achieve project success. This course will help project managers enhance their communication skills beyond what they learned for project management certifications like CAPM or PMP. They will learn about the rhetorical triangle and how to craft persuasive communications, as well as establish their presence and generate trust through social media and online collaboration tools.
3. Certified Project Managers: Certified project managers can earn 10 professional development units (PDU) by taking this course. It will provide them with a deeper understanding of effective communication and the balance needed to communicate effectively. They will learn how to create an emotional impact even through text messages and emails, which can enhance their overall communication skills and project management capabilities.