Master the Shopper Experience to build your retail business

4.5

Learners: 4,751

Instructor: Kevin Moore

Duration:

This course, presented by retail marketing guru Kevin Moore, is perfect for anyone working in the world of retail. It explains the Retail Trifecta - the three elements integral to success and increased profits - with real-world examples and twenty steps to help you achieve the shopper experience to build your business. Learn from Kevin's visits to stores around the world, as well as interviews with retail entrepreneurs who share their experiences and successes. Master the Shopper Experience to build your retail business and take your business to the next level. ▼▲

Course Feature Course Overview Pros & Cons Course Provider Discussion and Reviews

Go to class

Course Feature

Cost:

Paid

Provider:

Udemy

Certificate:

Paid Certification

Language:

English

Start Date:

2023-06-27

Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 18th, 2023]

This course, Master the Shopper Experience to build your retail business, is presented by retail marketing guru, Kevin Moore. It provides an in-depth look at the Retail Trifecta - the three elements that are integral to success and increased profits in retail. Through real-world examples, the course explains the steps needed to be successful in retail, whether one owns their own store/s, works as an associate in retail, or manufactures and distributes through stores.

The course features videos of Kevin explaining the steps needed to achieve the Retail Trifecta, as well as photographic and video examples from stores he has visited around the world. It also includes interviews with retail entrepreneurs who share their experiences and successes.

The first part of the course provides an overview of the Retail Trifecta and then the following sections go into detail on the twenty steps that will help one to ensure they achieve the shopper experience to build their business.

This course is ideal for those who want to understand their shoppers in more depth, build a store format and system that encourages them to linger longer, spend more, and tell their friends about their business or product.

Course Syllabus

Course overview

An overview of the Retail Trifecta and how to use it to create the perfect store

Retail Trifecta Part One - the ten steps to the perfect Store Format

Retail Trifecta Part Two - the five steps to Great Associates/Store Staff

Retail Trifecta Part Three - the five steps to harnessing retail technology

Your Next Steps

Pros & Cons

Pros Cons

Insightful and interesting: Users found the course to be engaging and thought-provoking, providing valuable insights into the shopper experience. Up-to-date and relevant: Users appreciated the course for its inclusion of recent news and information about technology, ensuring that the content remained current and applicable to the retail industry.

Lack of synthesis and ordering of ideas: Some users felt that the course could benefit from better organization and synthesis of ideas, as they found it challenging to grasp the overall structure and flow of the content. Lengthy and fast-paced: A few users mentioned that the course contained a lot of information and had a high tempo, which made it necessary for them to pause frequently to take notes. They also felt that the course took longer than the advertised three hours to fully understand.