17 Related Courses
for Coursera Branding CoursesBrand New Brand
This course provides students with the opportunity to apply their knowledge and skills in graphic design to create a brand development guide for an invented company. Through this course, students will gain a comprehensive understanding of the brand development process. View all
Brand management in digital economy
This course provides an overview of brand management in the digital economy, exploring the impact of digitalization on marketing and branding strategies. It covers the restructuring of marketing activities in the context of the transition to the digital economy. View all
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Strategic Self-Marketing and Personal Branding
This course teaches students how to use strategic self-marketing and personal branding techniques to create, enhance, and promote their professional image. Students will learn how to use relationship and network marketing, impression management, and other techniques to showcase their skills to employers, colleagues, and other interested parties. View all
Course 3: Strategic Self-Marketing and Personal Branding
This course will teach you how to use strategic marketing and personal branding techniques to create, enhance, and promote your professional image. You will learn how to use relationship and network marketing, impression management, and other techniques to showcase your skills to employers, colleagues, and other interested parties. Become your own CEO and take control of your career with Course 3: Strategic Self-Marketing and Personal Branding. View all
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Introduction to Personal Branding
Personal branding is a powerful tool for self-promotion and career development. This introduction provides an overview of the concept and offers guidance on how to create and maintain a successful personal brand. View all
Branding and Customer Experience
This course explores the relationship between Branding and Customer Experience, providing a framework to focus and organize students' thinking about the operational implications of their branding projects. It will help students understand how branding efforts can be aligned with customer touch points and how to measure the impacts of their projects across multiple departments. View all
Brand Management: Aligning Business Brand and Behaviour
This course, led by Professor Nader Tavassoli of London Business School, provides an in-depth look at brand management, exploring how to align business, brand and behaviour. Through brand workouts and guest videos from leading branding professionals, participants will gain a comprehensive understanding of how to create a successful brand. View all
Brand Identity and Strategy
IE Business School's Brand Identity and Strategy course provides professionals with the tools to develop a creative approach to brand empowerment. Through this course, participants will gain the skills to create and implement successful brand strategies. View all
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories
This online course provides an overview of how to create high-impact campaigns that tell brand stories, from assessing client needs to developing creative solutions. It is designed to help freelancers, designers, illustrators, photographers, marketing directors, and small business owners create successful campaigns. View all
Building Your Artistic Brand
Musicians of all levels can benefit from learning how to create and maintain an effective artistic brand. This course provides an overview of marketing principles and strategies to help musicians develop a unique identity and reach their professional goals. View all
Desarrollo de tu marca personal
El Marketing y branding de tu persona puede cambiar tu carrera y vida. El desarrollo de habilidades de mercadotecnia aplicadas a nuestra persona nos puede dar un alto nivel de competitividad en todo tipo de actividades profesionales ya sea como emprendedores-deportistas-artistas o bien, para crear una reputación sólida en el mercado de trabajo o en el desarrollo, promoción y difusión de nuestros productos y servicios como empresarios de todo tamaño. View all
Управление брендами в цифровой экономике
Курс представляет собой обновлённый курс «Управление брендами» с учетом тенденций диджитализации и особенностей маркетинга и брендинга в условиях перехода компаний к цифровой экономике, поскольку внедрение цифровых технологий находит свое отражение в перестройке маркетинговой деятельности компаний. View all
Proceso de gestion de marca estrategico
Las marcas hoy en día forman una parte esencial del quehacer de los negocios. Durante este curso analizaremos los elementos principales que conforman una marca, así como los pasos y las acciones estratégicas que las fortalecen. Al finalizar el curso podrás tener una visión clara sobre las implicaciones de la gestión de marca y el impacto que ésta tiene en las organizaciones y para el logro de sus objetivos. View all
Implicaciones estrategicas de la marca
Las marcas de hoy en día forman una parte esencial en las estrategias de marketing que las empresas desarrollan para el crecimiento de sus productos y/o servicios. Durante este segundo curso analizaremos los elementos principales que conforman una marca, así como la importancia de seguir los pasos y las acciones estratégicas que las fortalecen. View all
¿Como funcionan las marcas?
En este primer estaremos curso se estará revisando el manejo correcto de la marca en los negocios el cual es fundamental para crear una ventaja competitiva y así diferenciarse de sus competidores para dar sustentabilidad a la empresa en el largo plazo y consolidarse en sus mercados. View all
Branding and Customer Experience
This course explores the relationship between branding and customer experience, providing students with an understanding of the synergies and intersections between the two. View all
Shaping Your Professional Brand
You&s;ve thought about who you are and how you want your career to be. You have some soft skills to deal with situations that could cause problems. View all
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